Havas Blvd
We create meaningful brand experiences with culture and creativity at their core.
Havas Blvd is a brand experience and production agency with culture and creativity at its core.
We’re here to help brands create a meaningful connection with consumers.
We craft the kind of experiences and memorable moments that not only generate conversations but inspire real consumer action.
Following a most unusual year, Hendrick’s Gin wanted to kick off an equally unusual summer by challenging Sydneysiders to experience the unexpected.
Hendrick’s ‘Most Unusual Balloon Bar’ offered guests an unforgettable opportunity to escape the conventional and embrace the delectable. While imbibing Hendrick’s world-famous gin, people enjoyed the sights of Sydney in a 22-metre-high, 18-metre-wide, Victoriana-inspired hot air balloon.
The unique activation created maximum impact as a first-of-its-kind ‘bar in the sky’ which delivered 64.7M in editorial reach and +29% surge in sales.
In 2019, Lexus faced its most competitive marketing challenge yet with new car sales 10% lower than the previous year.
Our objective was to create a brand experience which maximised earned media in the lifestyle space. We set to forge a connection between the product features of the new Lexus UX model and the passions and interests of lifestyle readers, in order to make the luxury car even more aspirational for the brand's target audience.
NESCAFÉ wanted to shake up the instant coffee category by creating a consumer brand experience to support the relaunch of its flagship product, NESCAFÉ Gold.
Sydneysiders love gardening. However, with the whole of Greater Sydney in drought, we needed to educate Australians about the many ways they can save water in the garden.
